IN THIS BLOG I TALK ABOUT HOW TRUST IS IMPORTANT

 BUT OFTEN TAKEN FOR GRANTED

 Trust: The Networking Advantage

At The Omni Business Dvelopment Network, Trust isn't just a trendy term; it's the bedrock of solid business connections. Break it, and you risk losing opportunities and growth. From my experience building networks, trust isn't won with

flashy pitches; it's built through consistent, reliable actions. Those who neglect trust find their networking efforts yield little return.

This piece explores common trust-damaging mistakes in networking and how to avoid them, along with strategies to rapidly cultivate genuine rapport, and how to address dwindling trust.


Trust in networking equates to dependability, encompassing:

Expertise: Are you seen as knowledgeable?
Dependability: Do your actions match your promises?
Relationship: Do people feel valued?
Integrity: Are you focused on mutual benefit?

I’ve seen trust accelerate collaborations, and its absence hinder progress. Solid networks, built on trust, produce more referrals and quicker deals. Trust drives business. Trusted contacts are

more likely to recommend and support you. It's a multiplier, enabling faster growth and stronger partnerships.

Networking Pitfalls That Undermine Trust

Even experienced networkers can erode trust. Common mistakes include:

Secrecy: Withholding information breeds suspicion.
Inconsistency: Contradictory words and actions kill credibility.
Ignoring Feedback: Disregarding others' input devalues them.
Self-Interest: Always pushing your agenda alienates people.
Lack of Compassion: Ignoring others' challenges creates disengagement.

Cultivating Trust: Best Networking Practices, Rapid Trust Building & Restoring Lost Trust

Trust is re-earned, not rebuilt. Key strategies include:

Open Communication: Regular, honest updates foster trust.
Leading by Example: Your actions set the standard.
Tracking Results: Measure referral rates and collaboration success.
Extending Trust: Trust others first to build reciprocity.
Seeking Input: Regularly solicit feedback for improvement.
Providing Immediate Value: Offer helpful insights or connections upfront.
Active Listening & Remembering Details: Pay close attention and recall specifics.
Making Meaningful Introductions: Connect people for mutual benefit.
Being Vulnerable & Authentic: Share relevant personal experiences.

Addressing Trust Erosion Directly: If you sense trust is ebbing away:

Acknowledge the Issue: Don't ignore it. Openly address the perception of lost trust.
Take Responsibility: If you've made a mistake, own it. Sincere apologies go a long way.
Listen Actively: Understand the other person's perspective without defensiveness.
Offer Concrete Actions: Outline specific steps you'll take to rebuild trust.
Follow Through: Ensure your actions align with your promises.

Final Thought: Trust, The Networking Imperative

Trust is vital for successful networking. Get it right, and your network thrives. Get it wrong, and no amount of networking will help. Promptly address trust breaches.

Prioritise trust. As Stephen M.R. Covey stated, trust is essential for communication and relationships. In networking, it's the foundation for achievement.

Embrace trust, build trust and keep your trust score high and your network, and business, will prosper.

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